My doctoral research investigates how UX designers conceptualise ethical data uses when designing with machine learning. My research is sponsored through an AHRC National Productivity Investment Fund studentship. I previously trained as a journalist and have ten year’s experience working across communications and digital innovation in local government, higher education, and the third sector. I bring interdisciplinary critical thinking to projects and am interested in the strategic use of design and data in ethically responsible digital technologies. I also have a first class MA in Multidisciplinary Innovation, with expertise in stakeholder engagement and workshop facilitation.